Amazon

Being the leading platform for visits to your website as well as improving your online sales data year after year, not only in Spain but also in Europe and worldwide, is the ideal environment for any company to make your brand and product known in these markets, as well as develop and increase sales.

As partner of the Amazon Service Provider Network, either through the use of Seller Central, being an Amazon provider with Vendor Central or using a 1P-3P strategy that allows you to use the synergies of both accounts, we help you position your product and brand and boost your sales.

Services on Amazon

As an agency specialized in Amazon, we offer a complete service tailored to the needs of your Amazon account.

The opportunity is now. Let us grow together.

Padeco Global has extensive knowledge and a team specialized in the management of Amazon Vendor Central and Seller Central to generate sustainable growth in these channels.

We allow both Startups and market leaders to increase their sales and margins in a sustainable way by combining technology and software with the best knowledge of the platform and constant training.

360º Service

Analytics and coverage of all operational phases to optimize sales and margins of the platform: strategy, optimized content, operational analysis, data analysis and advertising.

Experience

Extensive experience in account management and incident resolution along with constant training on Amazon.

Technology

We make use of the best software on the market for the correct development of sales and the strengthening of our customers' accounts.

International

Implementation of these practices in all Amazon markets with a global reach.

Advisory

Services
  • Market and Opportunity Study on Amazon
  • Amazon Account Situation Analysis
  • Study of short, medium and long term objectives
  • Implementation of the marketing plan in Amazon to the company's strategic plan
  • Breakdown of internal needs for good performance on Amazon Vendor Central, Amazon Seller Central or 1P-3P accounts
  • Ongoing assistance with consultations and advice for decision making
Advantages
  • You will be able to count on the advice of experts in account management from both Amazon Seller Central and Amazon Vendor Central, in order to be able to access this market, without this entailing friction with the strategy used in the rest of the sales channels in the short, medium or long term and having a breakdown of the needs to be able to implement the selected strategy. In addition, we know how to distinguish the needs of manufacturers or distributors in order to optimise the necessary resources at all times.

Content

Services
  • Study of the brand portfolio. Product launch, listing update and implementation of necessary improvements.
  • Manufacturer Protection
  • Creation of product families for a correct variant structure
  • SEO Analysis A9 | Increase catalog traffic given high, increase conversion of product files in each Marketplace in their local language
  • Product positioning on front pages and obtaining 'Best Selling' labels
Advantages
  • With a customer base of 120 million unique visitors/month who search and shop through Amazon, it is critical to protect the brand and products created on these virtual shelves. From Padeco Global, we help you to optimize titles, specific points, descriptions along with the implementation of the best keywords obtained by the best technology, the creation of product variants. Make your products stand out in searches and improve their conversion in Spain or internationally.

Marketing

Services
  • Image analysis and implementation of best practices focused on increasing conversion
  • Extended content development (EBC | A+) to increase brand awareness and encourage up-selling and cross-selling
  • Structuring and creation of the Amazon Store
  • Pricing advice for both Vendor Central and Seller Central. Detailed study by market to obtain the highest BuyBox rate possible.
  • Implementation of Flash Offers | Outstanding Offers or Specific Offers in both Seller Central and Vendor Central
Advantages
  • Deploying good visual content, using rich content, and creating an Amazon Store for Seller Central or Vendors branded retailers creates a rounded user experience within Amazon. Empower your catalog and your brand using all the tools that Amazon puts at your disposal. In addition, we will help you establish a pricing policy that is consistent with your multi-channel strategy and allows you to carry out promotional campaigns at key moments such as Amazon Prime Day, Black Friday or the Christmas period.

Advertising

Services
  • Definition of advertising objectives and strategies
  • Extensive knowledge of Amazon Advertising that allows us to optimize all your advertising campaigns through Amazon Ad Console or Amazon DSP
  • Employs Amazon Sponsored Products to attract potential leads when they are deciding on their purchase
  • Use Amazon Brands to boost your brand and give maximum visibility to your Amazon Store (Trademark Registration in Amazon Seller Central Required)
  • Attract, boost your product visibility and retarget with Amazon Display Ads (exclusive Vendor Central)
Attract, boost your product visibility and retarget with Amazon Display Ads (exclusive Vendor Central)
  • Carrying out advertising campaigns through Amazon allows you to give visibility to your products and increase your sales within the platform. However, implementing such campaigns and making ACOS optimal is very complicated. With Padeco Global, you can count on experts who know in detail Amazon Advertising and all the tools available in it, as well as each of the existing limitations depending on the type of account, so as to establish, optimize and enhance your campaigns. In addition, we make use of the best campaign management software to adapt to your requirements.

Analysis

Services
  • Detailed analysis of company reports in Amazon Seller Central
  • Extensive knowledge of ARA Basic reports to power Amazon Vendor account
  • If you have access to ARA Premium, we help you to promote and maximize the information you can obtain from this tool
  • We make periodic reports, depending on your needs, to be able to pivot the strategy and objectives in case it was necessary
  • Make decisions based on the information you have available, advised by experts
Advantages
  • For the proper functioning and correct decision making, it is essential to take into account the information provided by Amazon in both company reports and ARA reports. In addition, you can count on our advice in order to adjust these decisions to the strategy of your company.

Training

Services
  • Detailed training depending on the type of platform on which the company's personnel are to be developed
  • Training for the correct development of advertising campaigns with optimal ACOS
  • Training at different organizational levels to extract maximum benefit from the account
  • We also provide training in the use of Amazon management software in those cases in which the client is interested in using them.
  • We give the necessary training to be able to carry any account of Vendor Central or Seller Central. From how to position products in Amazon to how to manage penalties and logistical incidents in Amazon Vendor Central
Advantages
  • If you want to control internally each of the different levers necessary for the proper functioning and development of your Amazon account, either this of Vendor or Seller Central, and you have the feeling that your team lacks the necessary capabilities to do so, we help you train and professionalize them to maximize the account. This Amazon training can be taken to all organizational levels, in which we develop a training plan specific to each profile of the team. In this way, everyone will be able to manage their tasks in the best possible way or the management team will be able to make the best decisions by knowing the characteristics of their account and its possibilities or impediments

How do we work?

At Padeco Global we understand that implementing a good process, from the first moment, generates great results and avoids great frustrations in the future. That is why we focus on these 6 key points.

Situation Analysis

Understand where we are.

Strategy Development

Know where we're going

Actions proposals

Outline existing possibilities

Action implementations

Let's get down to work to achieve the objectives.

Results measurement

Knowing we're on the right track.

Feedback Processing.

Constantly improve the 5 previous phases

Shall we talk?

If you're thinking we can work together to help you launch or grow a project, don't hesitate to contact us - we'll get back to you as soon as we can!

Contact Us

Where can you find us?

We work globally but our offices are located in these three cities. If you have any questions, don't hesitate to contact us!

Madrid

Valencia

Sevilla